Strategy, delivery & outcomes
Career
Technical product leadership across enterprise SaaS, new markets and AI — from defining direction to delivering outcomes.
Steering product strategy and roadmap for KxWelcome, setting OKRs and aligning delivery with commercial goals. Lead backlog prioritisation, scope trade-offs and release planning across several concurrent workstreams and 5 time zones.
Kinetic Rising Star Award
North American market entry
Pursuing product-market fit for an established EMEA product entering North America. Reshaping core functionality, workflows and positioning while stabilising and scaling the platform for new customer needs.

Steering product strategy and roadmap for KxWelcome, setting OKRs and aligning delivery with commercial goals. Lead backlog prioritisation, scope trade-offs and release planning across several concurrent workstreams and 5 time zones.
Kinetic Rising Star Award
North American market entry
Pursuing product-market fit for an established EMEA product entering North America. Reshaping core functionality, workflows and positioning while stabilising and scaling the platform for new customer needs.

New Product · Dec 2025 – Now
KxCreate
Kinetic Software · Product initiative
Led KxCreate, a new forms and workflow product for Kinetic. Took it from concept to a live customer pilot in four weeks, using AI-assisted development to move quickly with a small team, and owned the go-to-market strategy, including customer webinars.
Concept to live customer pilot in 4 weeks, AI-assisted
Owned go-to-market strategy

Led KxCreate, a new forms and workflow product for Kinetic. Took it from concept to a live customer pilot in four weeks, using AI-assisted development to move quickly with a small team, and owned the go-to-market strategy, including customer webinars.
Concept to live customer pilot in 4 weeks, AI-assisted
Owned go-to-market strategy

New Product · Dec 2025 – Now
KxCreate
Kinetic Software · Product initiative
Commercial Proof · Jul 2022 – Apr 2025
Product Manager
Flax and Teal Limited
Enterprise & Public Sector SaaS

Product Manager at Flax and Teal.
Owned product strategy and delivery across enterprise and public sector SaaS platforms, operating with full accountability for outcomes. Acted as senior stakeholder interface, translating complex user and business needs into clear product direction and delivery plans. Later stepped up as Technical Line Manager, building and line managing a team of software engineers.
Follow-on contract value
Contract growth
Profit margin, phase two
Accreditation delivered
Beyond delivery, established and led the QA chapter, drove ISO 27001 implementation, and led company-wide hiring processes for engineering roles.
Commercial Proof · Jul 2022 – Apr 2025
Product Manager
Flax and Teal Limited
Enterprise & Public Sector SaaS

Product Manager at Flax and Teal.
Owned product strategy and delivery across enterprise and public sector SaaS platforms, operating with full accountability for outcomes. Acted as senior stakeholder interface, translating complex user and business needs into clear product direction and delivery plans. Later stepped up as Technical Line Manager, building and line managing a team of software engineers.
Follow-on contract value
Contract growth
Profit margin, phase two
Accreditation delivered
Beyond delivery, established and led the QA chapter, drove ISO 27001 implementation, and led company-wide hiring processes for engineering roles.
Formal Training
Product Management
King’s College London
Masters Level Certificate

Nine-month programme · Specialism in generative AI
Nine-month Masters-level programme in product management, covering the full product lifecycle, strategy and go-to-market, with a specialism in generative AI for product innovation.
View certificate on Credly
Employer project with Sky: researched, designed and pitched a voice-activated AI feature for Sky Go and Sky Glass.
Nine-month Masters-level programme in product management, covering the full product lifecycle, strategy and go-to-market, with a specialism in generative AI for product innovation.
View certificate on Credly
Employer project with Sky: researched, designed and pitched a voice-activated AI feature for Sky Go and Sky Glass.
Formal Training
Product Management
King’s College London
Masters Level Certificate

Nine-month programme · Specialism in generative AI
The toolkit